Black Friday: Boosting Sales Without Losing Your Brand


Leveraging Black Friday for Business Growth:

Learn how to optimize your Black Friday strategy without compromising brand identity. Joseph and Claire share insights on maximizing visibility and sales during this retail event.


Value-Based Pricing in Service Industries:

Delve into the delicate balance of providing value while setting competitive prices in service-based businesses. Gain actionable tips on communicating worth effectively without pricing yourself out.


E-Commerce Sales Strategies for Small Business Success:

Explore successful e-commerce sales strategies adaptable for small businesses. Joseph and Claire discuss innovative approaches to enhance online presence and drive sales in a competitive digital landscape.


Level Up Your Digital Business Game:

Whether you're a seasoned entrepreneur or new to the digital realm, this episode is packed with actionable insights. Tune in to the Digital Bosses podcast with Joseph and Claire to stay ahead of the game.

Today’s episode is sponsored by www.metricool.com this is an incredible social media scheduling tool where metrics meet productivity. It connects all your platforms, including Google Business and your website under one roof. If you are interested there is a free trial for you for 30 days to experience the premium plan just using the code “BOSS”.
Follow @josephrubelli & and @thedigitalbossespodcast over on Instagram to join the conversation

Tune in Biweekly for more engaging conversations and insights from the world of digital entrepreneurship on Digital Bosses.



Creators and Guests

Claire Chen
Host
Claire Chen
Claire Chen is an image consultant, brand stylist and visual strategist. Over 16 years of international experiences working in the corporate of retail fashion and beauty industry as a stylist, and buyer, she has always loved the process of building a brand from scratch. She has combined her passion in merchandising, marketing and design to help small businesses owners and entrepreneurs build a strong, digital brand image and visibility.
Joseph Rubelli
Host
Joseph Rubelli
Joseph Rubelli has spent his career building brands, helping businesses grow, and telling stories that resonate with audiences. After years of working in sales, marketing, and business across Europe and EMEA in the beauty & fashion industry for global brands like Lancer, Sephora, and LVMH Group, he combined his experience in corporate with a passion for storytelling and communication to found Rubelli Digital in 2020. He brings his expertise in digital marketing and PR to help business owners and service providers transform their businesses into strong digital brands.
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