Cancel culture trouble for your brand or just noise? How marketing representation is important with With Felicia Ward
In today's episode, we delve into the crucial topic of inclusivity and representation, which holds both significance and uncertainty for businesses. Join us as we navigate the complexities and opportunities of creating a more inclusive environment within the realm of marketing.
We explore the contrasting perspectives of inclusivity and representation from our own personal journeys. How did the meaning of inclusivity and representation evolve for us from our upbringing to the present day? Together, we share candid and raw experiences, drawing from our diverse backgrounds and cultures. Our aim is to foster connection, empowerment, and self-acceptance, even within the business landscape.
This episode takes a unique format as Felicia Ward, an action-taker CEO, joins us as a guest and co-host. Felicia brings her expertise and insights into working with CEOs who are committed to taking meaningful action toward inclusivity.
At "The Digital Bosses," inclusivity is at the core of our values, and we are thrilled to open up and share our personal stories. Our hope is that you, the listener, can relate, connect, and feel inspired to embrace your authentic self, even within the business world.
Join us in this candid and transformative episode as we navigate toward a more inclusive and representative future in marketing and beyond.
Creators and Guests
Host
Claire Chen
Claire Chen is an image consultant, brand stylist and visual strategist. Over 16 years of international experiences working in the corporate of retail fashion and beauty industry as a stylist, and buyer, she has always loved the process of building a brand from scratch. She has combined her passion in merchandising, marketing and design to help small businesses owners and entrepreneurs build a strong, digital brand image and visibility.
Host
Joseph Rubelli
Joseph Rubelli has spent his career building brands, helping businesses grow, and telling stories that resonate with audiences. After years of working in sales, marketing, and business across Europe and EMEA in the beauty & fashion industry for global brands like Lancer, Sephora, and LVMH Group, he combined his experience in corporate with a passion for storytelling and communication to found Rubelli Digital in 2020. He brings his expertise in digital marketing and PR to help business owners and service providers transform their businesses into strong digital brands.